ABOUT THIS EVENT
Datadog (NYSE:DDOG) is one of the best examples in the world of product-led growth done right. Thanks in large part to its PLG strategy, the company has reached fantastic heights, going public in 2019 ($40B Mkt Cap), launching over 75 different product SKUs, and consistently outpacing peers, despite the challenging market.
CFO David Obstler has been CFO at Datadog for over 6 years, getting the company IPO-ready, taking it public, and leading the way post-IPO, successfully navigating the public markets. In this members-only session, we're thrilled to be joined by David for a fireside chat that will explore Datadog's PLG playbook, including:
- How PLG emerged and evolved over time at Datadog
- What a best-in-class PLG go-to-market approach looks like
- Key mistakes David sees from others who are trying to leverage a PLG motion
- What it is about the structure of their platform that makes PLG work so well
- How they have structured GTM teams and commission plans
- And much more
We'll be taking audience questions throughout as well, so please come armed with your most pressing questions.